volvo car open

Event Design, Print Design    \    Meredith Corporation – Corporate & Trade Marketing    \    2019

For the 2019 Volvo Car Open (affiliated with Family Circle), I was tasked with designing and managing all creative needs; I applied a consistent, simple identity, as inspired by sponsor-set brand and style guidelines as well as approved photography, throughout several printed pieces that detailed the weekend’s events, schedules, and attendees.

For items pertaining to the weekend’s two evening affairs, the Welcome Celebration and the Dine Around, I was allowed to create and incorporate design styles that were completely different from any of the other elements of the event, which manifested as more playful yet elegant typography and brighter, warmer colors. Below are the print invitations for both gatherings as well as the information cards for the Dine Around.